30 Years of Expertise in FMCG and DIY industries
13 years in FMCG (P&G, JTI, Mondelez Int.) + 17 years in DIY (AkzoNobel). We know Sales from the inside, not from a case study
Experience across Europe, Central Asia, Africa
Running a multi-country €1.8B sales across Europe and Africa. Setting a new production and sales operations in Central Asia
Sales Leadership in B2B and B2C Businesses
Experience that covers all types of B2B sales (key accounts, distributors, modern trade) as well as B2C sales execution
Services
OUR SERVICES FOR CLIENTS
Commercial & go-to-market strategy
Need to beat competition in the right customers? Setting the right price? Successfully launching your next market?
Sales capability & field-force training
Is your sales team equipped to win at every level? Are your sales leaders capable of coaching their teams?
Customer satisfaction and retention
Do you want to win customer loyalty from competition, and turn it into measurable revenue growth?
Sales analytics & CRM adoption
Does CRM help your sales team, or just creating more admin?
Do you have real-time sales insights at your fingertips?
Commercial leadership guidance
Do your sales leaders use the proven practices that separate top performers from the rest? Could targeted coaching help them to elevate performance?
Sales transformation projects
Do your sales KPIs, processes, and incentives work in sync, or pull your organization in different directions?
Testimonials
FEEDBACK FROM OUR CLIENTS AND FORMER COLLEAGUES
Vlad consistently demonstrated a strategic mindset, driving revenue growth, enhancing customer satisfaction, and leading complex commercial initiatives across multiple international markets.
Jan-Piet van Kesteren
Managing Director EMEA,
The Goodyear Tires
Vlad is an excellent sales leader with a great deal of commercial acumen. He consistently delivers increases in revenue and profit. I recommend him to any organization seeking to increase sales performance.
Kathryn Ledson
Managing Director,
AkzoNobel UK
Vlad proved himself as a persistent, result oriented manager, who knows how to work with complex customers, motivate his team and cooperate effectively within organization.
Kirill Liseyev
CEO,
AkzoNobel Russia
Sales and Excellence are the two words that come to my mind when I think about Vlad. He is one those few people who can transform your sales organization to excellence with proven track records.
Ahmed Mastari
Head of Operations,
Master Builders Solutions France